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Resources

Tap into digital healthcare marketing insights that impact pharma companies, marketing agencies, publishers and partners. Learn from data scientists, healthcare marketers, digital marketing experts, and other leaders on topics and trends that matter to you.

Female specialist explaining diagnosis to her patient
Webinar

Better Together: Intelligently Deploying Endemic and Non-Endemic Programmatic to Improve HCP Engagement
Successful confident mature businesswoman
Podcast

Personalization Science Podcast Series
Portrait of adult female doctor sitting at desk in office clinic.
Case Study

Adding Endemic Media Drives Increased Prescription Lift for Life Science Brand
Senior middle aged female medical worker in modern clinic
Report

Navigating the Inbox: Email Trends and Insights for Healthcare Provider Marketing
Creative young woman working on a laptop in her studio
Case Study
Triggered Email Program Brings Net New Referrals to Oncology Center
Woman showing something to another colleague
Case Study
Net Rx Impact Analysis Proves the Value of DTC Point of Care Media
Coworkers celebrating achievement at the office
Case Study
CTV and Social Media Real-World Campaign Measurement
Happy entrepreneurs communicating while attending business seminar in the conference hall.
Case Study
IQVIA Outperforms Meta's First-Party Audience Capabilities
Laughing female Workers In Office
Blog
DTC National Reinforces the Human Element of Consumer Care and the Role Brand Communication Plays in Ensuring Positive Health Outcomes
Woman in medical uniform working on computer
Blog
SXSW Shines a Light on the Art of Possible in Healthcare and Tech
Female patient on mobile
Blog
Social Media Predictions for HCP Marketing in 2023
Female doctor using tablet
Blog
TikTok for Healthcare Professionals